分析各种渠道与目标细分市场的相关性。根据这些人群的驱动力、愿望和特征、他们的吸收、参与程度、使用频率和沟通效率,确定可以有效地向目标客户推销的渠道。
Analyze the various channels for their relevance to the targeted segments. Identify the channel that can effectively market to the targeted customers in regard to the drives, desires, and characteristics of these populations, their uptake, extent of engagement, frequency of use, and effectiveness in communicating.
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PCF ID | 10127 |
名称(英文) | Determine channel role and fit with target segments |
指标可用 | N |
级别 ID | 3.2.3.3 |