制定和执行沟通策略以传达使命宣言。创建通用的沟通策略和适当的交付渠道,目标是利用后者执行前者。将使命的内在信息传达给所有利益相关者,包括员工、客户和公众。确保高级战略人员与沟通/营销团队之间的协作。
Developing and executing a communication strategy to convey the mission statement. Create a universal communication strategy and appropriate delivery channels, with the objective of leveraging the latter to execute the former. Convey the inherent message of the mission to all stakeholders, including employees, customers, and the public. Ensure collaboration between senior strategy personnel and the communications/marketing team.
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PCF ID | 10046 |
名称(英文) | Communicate mission |
指标可用 | N |
级别 ID | 1.2.1.3 |