管理产品/服务产品组合以利用市场预期的变化,同时与整体业务战略协调。根据市场机会重新审视产品/服务组合,并对其进行彻底改革以捕捉这些机会创造的价值。确定当前产品与市场预期之间的差距,以指导组织的研发活动。创建新的解决方案,修改或淘汰现有的解决方案,以便修改后的产品组合与制定业务战略 [10015] 保持一致。
Managing a portfolio of product/service offerings to take advantage of shifts in the market expectations, all the while coordinating with the overall business strategy. Revisit the product/service portfolio in light of market opportunities, and overhaul it to capture value created by these opportunities. Identify gaps between current offerings and the market expectations to direct the organization's R&D activity. Create new solutions, and revise or retire existing ones so that the revamped portfolio aligns with Develop a business strategy [10015].
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名称(英文) | Manage product and service portfolio |
指标可用 | Y |
PCF ID | 10061 |
级别 ID | 2.1.1 |